According to a report by Polyvore, in conjunction with Yahoo, Tumblr and Flickr, the top three most-searched brands this year were Nike, adidas and Givenchy. Fickle consumers had chosen the likes of Topshop, H&M and Forever 21 for its top three just a year ago, so why the sudden change in favor of athletic-oriented brands? Polyvore Fashion Editor Amy Wicks likened this skew in trends to the popularity of athleisure and high-low dressing. These two trends dominated 2015, and the searches are like...
According to a report by Polyvore, in conjunction with Yahoo, Tumblr and Flickr, the top three most-searched brands this year were Nike, adidas and Givenchy. Fickle consumers had chosen the likes of Topshop, H&M and Forever 21 for its top three just a year ago, so why the sudden change in favor of athletic-oriented brands? Polyvore Fashion Editor Amy Wicks likened this skew in trends to the popularity of athleisure and high-low dressing. These two trends dominated 2015, and the searches are like...
Share this Article
Recommended